Elegant. Innovative. Iconic. Celebrated.


1881: A Story Of Innovation

Excellence in design. A dedication to Swiss craftsmanship. The quest for technological innovation. The Movado philosophy is as valid today as it was when entrepreneurial 19-year-old watchmaker Achille Ditesheim, founded the company that was to become Movado in 1881, in the village of La Chaux-de-Fonds, the birthplace and national center of fine Swiss watchmaking.

Ditesheim, who had recently finished his training at a watchmaking school in La Chaux-de-Fonds, employed 6 craftsmen in his first workshop which specialized in the assembly of movements and pocket watches. It was located inside Rue 1er Mars, No. 13, a 3-story house that is still standing today.

His watchmaking enterprise grew quickly: Ditesheim’s factory employed 30 workmen in 1890. By 1897, their ranks had grown to 80.

From the beginning, Ditesheim was determined to develop timepieces that would surpass all others in quality, and within a few years his watches were making history.